>BRANDING SOAP SEAS Soap Seas is a boutique soapery in Redondo Beach, California that creates all-natural, handmade soaps. The challenge was to create an identity for the brand that melded the founder's love of the beach with a playful sophistication. I chose to combine bright turquoise and green hues, soft geometric lines, and organic textures, including hand drawn illustrations (courtesy of moi). CLIENT SOAP SEAS

Site design by Cynthia Barton

>BRANDING
SOAP SEAS Soap Seas is a boutique soapery in Redondo Beach, California that creates all-natural, handmade soaps. The challenge was to create an identity for the brand that melded the founder's love of the beach with a playful sophistication. I chose to combine bright turquoise and green hues, soft geometric lines, and organic textures, including hand drawn illustrations (courtesy of moi). CLIENT SOAP SEAS
>BRANDING
SOAP SEAS Soap Seas is a boutique soapery in Redondo Beach, California that creates all-natural, handmade soaps. The challenge was to create an identity for the brand that melded the founder's love of the beach with a playful sophistication. I chose to combine bright turquoise and green hues, soft geometric lines, and organic textures, including hand drawn illustrations (courtesy of moi). CLIENT SOAP SEAS
>BRANDING
SOAP SEAS Soap Seas is a boutique soapery in Redondo Beach, California that creates all-natural, handmade soaps. The challenge was to create an identity for the brand that melded the founder's love of the beach with a playful sophistication. I chose to combine bright turquoise and green hues, soft geometric lines, and organic textures, including hand drawn illustrations (courtesy of moi). CLIENT SOAP SEAS
>BRANDING SOAP SEAS BRANDING Soap Seas is a boutique soapery in Redondo Beach, California that creates all-natural, handmade soaps. The challenge was to create an identity for the brand that melded the founder's love of the beach with a playful sophistication. I chose to combine bright turquoise and green hues, soft geometric lines, and organic textures, including hand drawn illustrations (courtesy of moi).
CLIENT C. LEITING
ART DIRECTION + ILLUSTRATION CYNTHIA BARTON